The hospitality industry is constantly evolving, driven by new travel trends and digital innovations. Today, guests expect not only a pleasant stay but also a seamless and digital booking process. Hotels that adapt to these developments gain a competitive advantage and can increase their revenue in the long term.
Digital Travel Trends: What Do Guests Expect Today?
- Mobile & Easy Booking: More and more travelers book via mobile devices. An intuitive and mobile-optimized booking engine is therefore essential.
- Preference for Direct Bookings: Many guests prefer direct bookings to receive exclusive benefits. Hotels benefit from lower commission costs and stronger customer relationships.
- Personalization: Travelers expect personalized offers and experiences. Artificial intelligence and data-driven systems play a crucial role in this.
- Sustainability & Transparency: Eco-conscious travel is on the rise, and hotels that transparently communicate their sustainable practices gain attractiveness.
- Digital Payment Solutions: Fast and secure payment methods are crucial for a seamless guest experience.
How Seekda Supports Hoteliers
Seekda offers an all-in-one solution that helps hoteliers keep up with these trends while increasing their revenue. The combination of our own Property Management System (PMS) Seekda Sphere, SeekdaPay, Internet Booking Engine (IBE), Channel Management, Circles, Content Pages, Rate Management, and Seekda Widgets enables seamless and efficient management of all distribution channels.
- Maximizing Direct Bookings with Seekda IBE
Our Internet Booking Engine (IBE) provides an intuitive and mobile-optimized booking experience. Guests can book easily and directly through the hotel’s website – without intermediaries.
- Centralized Control of All Distribution Channels with Channel Management
Our powerful Channel Management tool synchronizes availability and pricing in real time across all relevant booking platforms, preventing overbookings and manual errors.
- Customer Acquisition & Retention with Circles & Content Pages
With Seekda Circles, hotels can offer exclusive membership programs and discounts for loyal customers. Content Pages enable an engaging presentation of offers and services directly on the hotel website.
- Secure and Automated Payment Processing with SeekdaPay
SeekdaPay provides a simple and automated solution for handling online payments, including the automatic charging of virtual credit cards (VCCs) from OTAs.
- Seamless PMS Integration
Thanks to interfaces with various Property Management Systems (PMS), Seekda seamlessly integrates into existing hotel operations, ensuring efficient management of all booking and guest data.
- Flexible Offer Presentation with Seekda Widgets
Seekda offers versatile widgets that can be easily integrated into the hotel website. These allow for a flexible and appealing display of offers and special deals with direct booking options. Hotels can highlight promotions and further increase direct bookings.
Conclusion: Boost Revenue with Digitalization and Seekda
The digital transformation of the hospitality industry is not a trend but a necessity. With Seekda, hoteliers get a powerful, flexible, and easy-to-use comprehensive solution that helps them adapt to the latest market challenges. Through smart technology, automated processes, and direct customer engagement, hotels can enhance efficiency and grow their revenue. Now is the time to invest in the future of hospitality – with Seekda by your side!
